Hi there. Let me introduce myself. I help companies connect with customers. I am an integrated marketing, customer engagement, strategic planning and database marketing professional who is known for delivering the effective, variably targeted, end-to-end online and offline marketing communication initiatives that advance businesses and engage customers, stakeholders, clients and teams in tandem.
What I do is deliver results to the business bottom line by decoding complex business challenges and data, and then connecting the dots to deliver variably targeted, creative, actionable and effective solutions that build loyalty and drive action. From insights to ideas to results.
My broad business experiences in B2B, B2C, CPG, OTCHealthcare, Association, Not for Profit, QSR and Etraining, coupled with current client experiences in the complex communications and marketing environment, translates into being highly adaptive amidst the evolving dynamic of empowered consumers leveraging new technologies.
My combination of strategic thinking, depth of experience across industries and organizational levels, and turnkey practical execution experience also signifies a resiliency, business acumen and flexibility to be able to contribute immediately.
On the soft side, I am known for a healthy sense of humor. I’m passionate about delivering exceptional customer experiences, have a high tolerance for ambiguity, and multi-task as if it were an Olympic event.